Press & Media

In The News

Resource Recycling | August 2, 2023

Texas, Florida programs honored for innovations

The Re-TRAC sponsored Program of the Year Awards saw Denton, Tx. and Sarasota County, Fla. win the the awards in the small and large community categories respectively, for pushing progress in data collection, resident outreach, and more. Denton’s program focuses on data-centric pilots to reach residents and reduce contamination. Sarasota County’s approach is to make recycling fun, running engaging campaigns to increase it’s recycling rate.

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Resource Recycling | August 3, 2022

Two cities nab awards for program excellence

Washington, D.C. and Fayetteville, Ark. have been named the 2022 Program of the Year winners by Resource Recycling. Washington, D.C. picked up the honor after embarking on an intensive contamination reduction outreach campaign that, as of fall 2021, had slashed contamination levels by two-thirds. Fayetteville has gone above and beyond to help residents and businesses divert their food scraps from landfill, even handing out free collection buckets and setting up numerous drop-off centers. The city also conducts robust outreach through multiple avenues. The winners were selected from six finalists and honored at the 2022 Resource Recycling Conference.

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CBC | June 28, 2022

Signing ceremony welcomes 31 more partners to Winnipeg's Indigenous Accord

The number of signatories to Winnipeg's Indigenous Accord jumped well past the 200-mark on Tuesday with 31 additional local organizations and businesses adding their names. The accord, a document intended to further the cause of reconciliation between the city's Indigenous and non-Indigenous communities, was first signed by more than 80 groups in June 2017. Signing on means committing to a continuing responsibility to reconciliation, the city says. Partners commit to setting goals, implementing action plans, and are required to report yearly on the success of their efforts.

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City of Chicago | July 14, 2021

City of Chicago Releases Anticipated Waste Strategy

The report details more than 63 strategic recommendations to help address waste management, 12 of which are being prioritized by the City in 2021 and 2022. The City of Chicago partnered with Delta Institute, a nonprofit specializing in municipal solid waste management planning to evaluate, assess, document, and update the many interrelated aspects of waste in Chicago. Management strategies addressed key priorities, including municipal management and data tracking.

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SWANA | July 13, 2020

SWANA renews Affinity Program relationship with Re-TRAC Connect

With the renewed and expanded relationship, more services, such as the Municipal Measurement Program™, are also being made available to SWANA Members.

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The Exchange District Biz | Oct 9, 2019

Biz Profile: Emerge Knowledge Design Inc.

Emerge Knowledge Design Inc. is an innovative green tech company in The Exchange District, like many businesses in The Exchange, it's located above street level.

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Resource Recycling | Aug 27, 2019

Industry leaders tackle challenges in Big Easy

Measurement and markets - two keys to strengthening recycling - were highlighted on the first day of the Resource Recycling Conference in New Orleans.

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Waste Dive | Apr 2, 2019

New regional campaign looks to boost recycling in 10 Texas cities

A multi-phase project by the North Central Texas Council of Governments in Texas (NCTCOG) recently completed a waste characterization study and survey involving 10 cities and seven MRF operators.

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Recycling Product News | Jan 25, 2019

Re‑TRAC Connect and The Recycling Partnership launch Municipal Measurement Program

New program assessment and planning tool designed to aid communities in tracking and analyzing performance data from their recycling systems.

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Waste Dive | Sep 12, 2018

Recycling Partnership, Re‑TRAC Connect launch program to standardize recycling data

Waste diversion software company Re-TRAC Connect has announced a collaboration with The Recycling Partnership for the beta launch of the Municipal Measurement Program (MMP).

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Association of Oregon Recyclers | Sep 12, 2018

Re‑TRAC Connect and The Recycling Partnership launch Municipal Measurement Program

Re-TRAC Connect and The Recycling Partnership, Falls Church, Virginia, have launched the first phase of the Municipal Measurement Program (MMP).

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Recycling Today | Sep 10, 2018

Municipal Measurement Program will standardize community recycling performance data

Re‑TRAC Connect and The Recycling Partnership, Falls Church, Virginia, have launched the first phase of the Municipal Measurement Program (MMP).

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Recycling Product News | Sep 10, 2018

Re‑TRAC Connect and Recycling Partnership announce BETA launch of Municipal Measurement Program

Re‑TRAC Connect and The Recycling Partnership have launched the first phase of the Municipal Measurement Program (MMP) to provide municipalities with a robust and accessible materials management program analysis and planning tool.

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Waste Advantage Magazine | Sep 10, 2018

Re‑TRAC Connect and The Recycling Partnership Announce the BETA Launch of the Municipal Measurement Program to Standardize Community Recycling Performance Data Nationally

Re‑TRAC Connect and The Recycling Partnership launched the first phase of the Municipal Measurement Program (MMP) to provide municipalities with a robust and accessible materials management program analysis and planning tool.

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Waste Dive | Feb 28, 2018

Everyone wants better data; who pays for it, and what's the best way to get it?

The inaugural Measurement Matters Summit in Chattanooga, TN brought together a long list of behind-the-scenes officials and professionals at a previously unprecedented scale this week.

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Waste Dive | Feb 28, 2018

From analysis to action

In 2015, a bill that passed in the Texas Legislature required the state's environmental agency to conduct a comprehensive study on the Lone Star State's recycling industry.

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SWACO | Jul 18, 2017

Long-standing SWACO Partnership Honored

SWACO was recently recognized for their long-standing partnership with Re‑TRAC Connect which makes capturing and reporting waste diversion activities in Franklin County easy and more accurate.

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Resource Recycling | May 9, 2017

Keys to rolling out an effective mandatory recycling ordinance

Any time a government forces residents to change their behaviors, there's the possibility of a strong pushback. But a recent webinar explored ways municipal officials can draft and implement mandatory recycling ordinances without drawing substantial resistance.

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Recycling Today | Apr 13, 2017

SWANA adds software company to Affinity Program

The Solid Waste Association of North America (SWANA), Silver Springs, Maryland, has announced that Re‑TRAC Connect, Winnipeg, Canada, has joined its growing Affinity Program.

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Construction & Demolition Recycling | Apr 13, 2017

SWANA adds software company to Affinity Program

The Solid Waste Association of North America (SWANA), Silver Springs, Maryland, has announced that Re‑TRAC Connect, Winnipeg, Canada, has joined its growing Affinity Program.

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SWANA | Apr 10, 2017

SWANA Welcomes Environmental Software Company to Affinity Program

The Solid Waste Association of North America (SWANA) is excited to announce that Re‑TRAC Connect has joined its growing Affinity Program.

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Recycling Product News | Apr 10, 2017

SWANA Welcomes Environmental Software Company to Affinity Program

The Solid Waste Association of North America (SWANA) is excited to announce that Re‑TRAC Connect has joined its growing Affinity Program.

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Press Releases

The latest press releases about Re‑TRAC™, Re‑TRAC Connect™, RecycleSearch™, and Emerge Knowledge Design Inc.


Re-TRAC_logo_final
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TRPlogo

FOR IMMEDIATE RELEASE

January 23, 2019

It's Official: Municipal Measurement Program Launched

(Falls Church, VA) On January 7, 2019, Re-TRAC Connect and The Recycling Partnership officially launched Municipal Measurement Program (MMP) to harmonize the measurement of material management programs and to provide municipalities with decision-making tools that can improve recycling program performance.

"Municipalities are faced with all kinds of challenges when it comes to reducing waste in their communities," says Rick Penner, President of Emerge Knowledge. "Their program managers rarely have enough staff time or budget to effectively measure their community's waste diversion progress. The truth is that measurement takes time; you need to collect data, monitor program performance metrics, and then also find time to research strategies to improve waste and recycling programs. Municipalities need a better way to measure performance and make decisions that will improve recycling in their communities. And that's where the MMP comes in."

By completing the program assessment surveys, municipalities can generate reports to measure program performance and discover opportunities to improve waste and recycling programs. The MMP uses standardized terminology ensuring that municipalities can benchmark performance metrics against national averages. The program also simplifies data management by centralizing all municipal waste and recycling program information.

One of the most exciting features included in the MMP is the program recommendations report. The report analyzes the data submitted via the program assessment surveys and based on those responses, presents a set of program recommendations tailored specifically to the municipality. The recommendations report will introduce municipalities to a suite of effective tools and resources developed by The Recycling Partnership.

The MMP is a free Program Assessment and Planning Tool that delivers insights and actionable recommendations to municipal waste management agencies in the United States and Canada.

"The Municipal Measurement Program will revolutionize the way we collect performance data, including capture rates and contamination, and transform our recycling systems for the better," says Scott Mouw, Senior Director of Strategy and Research, The Recycling Partnership. "Having all of this data in one place will not only help communities, but also the entire recycling industry. Currently every municipality has its own way of measuring and assessing their community's performance. An industry-wide need for a long time, The MMP will standardize and streamline that data and connect municipalities to The Recycling Partnership's free online best practice toolkits to help communities transform their recycling programs."

Re‑TRAC Connect and The Recycling Partnership will host a free webinar on February 12th, 2019 to demonstrate how the MMP will help municipalities to overcome common challenges and improve their waste and recycling programs. Visit https://www.re-trac.com/why-your-municipality-should-join-the-mmp-webinar/ for more details.

Municipalities interested in participating in the MMP are encouraged to visit www.recyclesearch.com/profile/mmp/.

States, counties, and regional governments interested in accessing MMP data within their jurisdiction are encouraged to contact the MMP team by emailing mmp@re-trac.com.

 

About Emerge Knowledge & Re‑TRAC Connect

Emerge Knowledge, the company that develops Re‑TRAC Connect (www.re-trac.com), was founded in 2001 with the goal of developing innovative solutions that help organizations achieve their sustainability goals. The first version of our industry-leading data management software, Re-TRAC™, was launched in 2004 and the next generation, Re-TRAC Connect™, was released in 2011. Re‑TRAC Connect is used by city, county, state/provincial, and national government agencies as well as a wide range of other organizations to efficiently collect, manage, and analyze recycling and solid waste data. The user community is rapidly expanding as more organizations learn how Re-TRAC can streamline their information management activities saving them time and money. For more information, please visit www.re-trac.com.

 

About The Recycling Partnership

The Recycling Partnership (recyclingpartnership.org) is a national nonprofit organization that leverages corporate partner funding to transform recycling for good in communities all across America. As the only organization in the country that engages the full recycling supply chain from the corporations that manufacture products and packaging to local governments charged with recycling to industry end markets, haulers, material recovery facilities, and converters; The Recycling Partnership positively impacts recycling at every step in the process. The Recycling Partnership has served more than 1,000 communities and counting with tools, resources and technical support, supported placement of over 590,000 recycling carts, reached 50 million households, and helped companies and communities invest more than $37 million in recycling infrastructure.


Re-TRAC_logo_final
mmp_logo_lockup_400px@2x
TRPlogo

FOR IMMEDIATE RELEASE

September 10, 2018

Re‑TRAC Connect and The Recycling Partnership Announce the BETA Launch of the Municipal Measurement Program to Standardize Community Recycling Performance Data Nationally

 

(Falls Church, VA) Today, Re-TRAC Connect and The Recycling Partnership launched the first phase of the Municipal Measurement Program (MMP) to provide municipalities with a robust and accessible materials management program analysis and planning tool. It was designed, with industry assistance, to standardize terminology and harmonize methodologies in support of consistent measurement across the U.S. and Canada.  This innovative program will empower municipalities to benchmark performance and then identify and replicate bright spots, leading to better investment decisions and a stronger U.S. recycling system.

The new measurement program's goal is to reach the majority of municipalities in the U.S. and Canada to advance the standardization and harmonization of material measurement of curbside recycling across the countries and facilitate decision-making to improve recycling program performance. Without adequate performance data, municipal program managers can struggle to identify the best course of action to improve recycling.

"The Re-TRAC Connect team is extremely excited about launching the Municipal Measurement Program in collaboration with The Recycling Partnership," says Rick Penner, President of Emerge Knowledge. "The MMP is designed to help municipalities measure the success of their programs while creating a national database of standardized information that will benefit the entire industry. Working with The Recycling Partnership to promote, manage, and enhance the MMP over time will ensure that the many benefits of this exciting new program are fully realized."

Based on data submitted to the MMP, municipalities will be introduced to effective tools and resources developed by The Recycling Partnership to transform recycling across the United States. Participation in the program is free to communities and the goal is to create a standardized system for reporting contamination data.

"The Municipal Measurement Program will revolutionize the way we collect performance data, including capture rates and contamination, and transform our recycling systems for the better," states Scott Mouw, Senior Director of Strategy and Research, The Recycling Partnership. "Currently every municipality has its own way of measuring and assessing their community's performance. The MMP will streamline that data and connect municipalities to The Recycling Partnership's free online toolkits of best practices to help communities improve recycling by operating more efficiently."

Municipalities interested in participating in the beta testing phase of the MMP should visit: www.recyclesearch.com/profile/mmp/. The official launch is scheduled for January 2019.

 

About Emerge Knowledge & Re‑TRAC Connect

Emerge Knowledge, the company that develops Re‑TRAC Connect, was founded in 2001 with the goal of developing innovative solutions that help organizations achieve their sustainability goals. The first version of our industry-leading data management software, Re-TRAC™, was launched in 2004 and the next generation, Re-TRAC Connect™, was released in 2011. Re-TRAC Connect is used by city, county, state/provincial, and national government agencies as well as a wide range of other organizations to efficiently collect, manage, and analyze recycling and solid waste data. The user community is rapidly expanding as more organizations learn how Re-TRAC can streamline their information management activities saving them time and money. For more information, please visit www.re-trac.com.

 

About The Recycling Partnership

The Recycling Partnership (www.recyclingpartnership.org) is a national nonprofit organization that leverages corporate partner funding to transform recycling for good in cities and towns all across America. As the only organization in the country that engages the full recycling supply chain from the corporations that manufacture products and packaging to local governments charged with recycling to industry end markets, haulers, material recovery facilities, and converters; The Recycling Partnership positively impacts recycling at every step in the process. By the end of 2018, The Recycling Partnership expects to have served more than 900 communities with tools, resources and technical support, helped place over 494,000 recycling carts, reached 45 million households, and helped companies and communities invest more than $32 million in recycling infrastructure.

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Media Contact:
Stacy Wilbur
Teak Media + Communication
617-269-7171
stacy@teakmedia.com

Media Resources

Below are our guidelines for implementing the Re-TRAC™ primary brand and its sub-brand Re-TRAC Connect™. Follow these guidelines to ensure the brand is accurately and consistently represented.


Re-TRAC

The following logos should work for most applications. 

Primary Logo

Re-TRAC Logo
retrac_wordmark_white.svg

Primary Logo

This is the main Re-TRAC logo.
Please use this version whenever possible.

Inverted Logo

This is our inverted logo.
Please only use this version for dark backgrounds.

Re-TRAC Connect

The following logos should work for most applications. 

Primary Logo

RTC-logo_thick_inverted
RTC-logo_thick_inverted

Primary Logo

This is the main Re-TRAC Connect logo.
Please use this version whenever possible.

Inverted Logo

This is our inverted logo.
Please only use this version for dark backgrounds.

Always try to use our primary logos whenever possible. Sometimes you can't control the background colour or you're printing in black & white; in those instances, you can use the monotone logos.


Logomark

This is our logo without the words Re-TRAC Connect. Keep in mind that the primary Re-TRAC Connect logo should always be used first. However, in some situations such as when space is limited or when the logo has to be contained within a square or circle shape, you can use the logomark.

Connect Logomark
Connect White

Monotone Logos

Always try to use our primary logos whenever possible. Sometimes you can't control the background colour or you're printing in black & white; in those instances, you can use the monotone logos.

Re-TRAC_logo_final_monotone_charcoal
retrac_wordmark_white.svg

Sizing, Spacing, and Placement

Our logo looks its best when it's not too small and when it has enough space to breathe. Follow these rules to make sure our logo always looks great.

Re-TRAC Logo Spacing
Re-TRAC Logomark Spacing

Minimum Space For Logos

Always include at least the minimum amount of negative space surrounding the logo. The minimum negative space is equal to half the height of the "R" in "Re-TRAC".

Minimum Space For Logomarks

The logomark must be surrounded by negative space equal to at least half of the arrow's height.


Best Practices

    • DON'T rotate or change logo orientation.

    • DON'T stretch, squish, skew, or cut-off any part of the logo.

    • DON'T change the typeface, the font size, or the font weight.

    • DON'T change the colours.

    • DON'T place logo over textures or patterns.

    • DON'T adjust the tracking or leading.

    • DON'T apply any kind of drop shadow.

 

Download our media kit